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PROGRAM IDEAS

INVITE DAVID TO SPEAK AT YOUR NEXT EVENT!
Seminars work - David Stelzl has spoken to major corporations and CIOs internationally on the topic of security and digital asset protection.
David's keynote on security architecture has been delivered internationally to managers at all levels, explaining why their digital assets are not secure and what they should be doing about it. He is now using this to drive business for solutions providers just like you...Read more .

IMPROVE YOUR CHANNEL MANAGER'S EFFECTIVENESS
Channel managers should be consultants to their resellers.
SVLC can help you understand the VAR business model through workshops and personal coaching specifically designed for channel managers. Don't just visit your partners, become a consultant to the partners you serve... Read More

SALES COACHING
The fastest way to grow your business is to increase your sales effectiveness.
Find out how to focus your business, accelerate the start up time of new sales people, and provide vision and strategy to your practice leaders through industry specific, customized sales coaching. ...Read More

ASSESSING RISK
The best way to gain access to an account is to use a business level assessment of their digital assets.
DAP is a tool created for the purpose of gaining access. It was created from an in depth business continuity assessment process used by global companies, with an aim toward the SMB market....Click here to see a sample chapter of DAP 2.0

THE MANAGED SERVICES VALUE PROPOSITION
Bring the MS Value Proposition Workshop to your business development team:
SVLC offers customized onsite workshops that help you build your value proposition using the number one IT issue today - Risk Management. You can apply this to storage solutions, networking, or a traditional security business. In all cases, security creates a reason to buy at the economic buyer level ... Read More

 

Events  |  Business Strategy  |  Sales Development  |  Demand Generation


Demand Generation - Creating New Business

"75% of the executives that attend David's security demand generation events agree to assessing their security with the sponsoring technology provider"

Guarantee 3 Meetings with an Executive

When executives agree to attend the "Data@Risk" Education event , your sales people have three opportunities to meet with them; once at the meeting, a second during an assessent interview, and a third meeting to present findings. Using David Stelzl's unique Asset Focused demand generation program you are almost guarenteed to close new business.

You put a different spin on security and I found it extremely thought provoking and eye opening to say the least!... Jon Hyosaka-CIO, SXC Health Solutions

  • Security continues to attract key management
  • Alarming growth rates in ID theft and information theft are demanding the attention of decsion makers
  • An asset focused message consistently reaches those liable for the protection of information
  • Asset owners are almost always able to create new budget when armed with the facts

A program that works to create new business

PDF Overview (Click for Demand Generation Data Sheet)

 

  1. Start with Training - Making Money with Security will teach your team how to make this event the most successful marketing effort you've ever experienced.
  2. Follow up with "Mastering Boardroom Presentations - a program that will turn your team into outstanding presentors; able to move prospects forward on proposals and recomendations.
  3. Use this Educational Marketing program to draw new prospects and earn the right to discuss projects with them as they discover the need for more security.
  4. Use the 30\60/90 Follow up program to coach your team through a process that is repeatable and highly effective.

 

Closing the Business - the Follow up Plan

PDF Overview (Click Here)

Events like the one described above always result in opportunities to close additional business over the coming months. The Follow Up plan was designed to provide personal coaching as a group for 90 days - the typical sales cycle for new prospects. In this program you get:

  • Instant access to David's cell phone for strategy calls whenever you need it.
  • A way to collaborate with an industry expert as you work to apply the concepts taught in our Sales Training Programs.
  • Strategies to navigate around obstacles that come up in the selling process.
  • Monthly review and status calls to review the follow up progress of your event.

By doing this, we ensure that your demand generation ends up closing as much business as possible. Make sure to include this in your demand generation planning. It works!

 

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