Channel Concepts January 2005—What is the right Sales Compensation?
If it didn't let me say it again, "Its who you pay, not how you pay that matters". Of course there is some hyperbole in this comment, but the basic truth is; a person's nature does not change when their compensation plan changes. That does not mean that the plan is insignificant; following are some comments on what should be considered in your 2005 plan. If you have not considered some of these things, I recommend rethinking your plan.
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Channel Concepts February 2005—The One Minute Positioning Statement
What does your business do? Is it unique, compelling, or exciting? Will I ask you to tell me more about it if we meet at a trade show? Find out how to build a positioning statement that causes people to ask for more.
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Channel Concepts March 2005—Become your client's IT
A look at managed services and how your organization can develop an offering that results in better client relationships, client retention, and montly reoccuring revenue. This issues critical questions that you must consider before moving forward with your offering.
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Channel Concepts April 2005—Building an Effective Program
Every company needs a program to focus on. In March we talked about how managed services can bring greater profitabiltiy and stronger customer relationships to your business. In this month we look at how managed services play in to the overall company program.
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Channel Concepts May 2005—Do Let Price Become your Differentiator
if you fail to deliver a unique value proposition, you will likely be talking to purchasing rather than the economic buyer. Value differentiation is critical if you are going to maintain margins and compete on something other than price. This month we focus on what it takes to compete in the reseller world.
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Channel Concepts June 2005—Courageous Conversations with Clients
Are you meeting with decision makers? Do you know where you are in the sales process and how the decision will actually be made? Learning to have courageous conversations with your clients might be the answer to moving forward.
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Channel Concepts August 2005—Making the Most out of Seminars
Spend your time wisely at the many partner events and seminars you attend in the fall. This is the time to get your strategy together for next year, but not every session is worth going to. Find out where to focus your time.
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Channel Concepts September 2005—Understanding the Business Side of Technology
Speak the right language, ask the right questions, and avoid getting delegated down to the technology group were lengthy evaluations in indecision abound.
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Channel Concepts October 2005—The Character Traits of Success
Find out what 5 character traits are the foundation of successful employees. Build them into your life and make sure the people coming on board have them before they start.
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